7 posts


Bitesized tips and tricks to help you engage and connect with your audience.

A collection of learnings, thoughts and tips from my Salesforce Marketing Cloud (SFMC) Customer Data Platform (CDP) certification journey.

It is only the first week of the new year, but already I have had this discussion a couple of times - so I thought, why not write a post about it - how to make connecting on social media zing.

Self confession - I am a email list junky and I think that anyone that has an interest in digital marketing should be one too.

KEY DIGITAL MARKETING ACTIONABLE TAKEAWAY - Have a doable plan to regularly share content that you know your audience wants.

KEY DIGITAL MARKETING ACTIONABLE TAKEAWAY - Have a plan to tap into consumer social responsibility.

Just about one of the most important things that you can do is to start with a purpose. Once you have defined your digital marketing purpose, it then becomes the benchmark which you use to measure all decisions about the content that you share with your audience.

Quality and quantity make a difference - thoughts from a very creative small business owner about small business digital marketing.


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