Some of our work

Some, not all, examples of our work.

Each one is more than a boilerplate website. They are all about what makes digital marketing engage. That includes content management, a digital marketing strategy and email marketing. It is never just the website on its own.

genAI Horizons

Real stories of AI in real work.

A community of practitioners sharing how they really use AI at work, with a LinkedIn group of more than 20,000 members.

  • A Ghost website as the community’s hub, with its own theme.
  • Presenters’ talks turned into videos for each person and short clips to share.
  • Free to join. The community keeps the conversation going between events.

Visit genAI Horizons →

Anne Newman

An artist’s journey down many roads and many laneways.

A Ghost website for a painter, showing her original oil paintings.

  • Every painting has its own page, with the story behind it.
  • A blog for her artistic journey.
  • A mailing list for people who follow her work.

Visit Anne Newman →

mcthoughts.me

SFMC Uncovered: Insights by Lakshmi Pavani

An example of a blog for sharing your thoughts. Lakshmi writes up what she learns working with Salesforce Marketing Cloud, one learning at a time.

  • A blog to share your thoughts, each learning its own post.
  • Members and subscriptions built in, an easy way for readers to keep in touch.
  • New posts can be emailed automatically to subscribers as they are published.

Visit mcthoughts.me →

Violin World

Supporting musicians with fine violins and repairs.

An example of a website where people learn more: John Ferwerda’s violin workshop in Moonee Ponds, with repairs, valuations, commissioning and instruments for sale.

  • A website to learn more, with John’s phone number, services and prices first.
  • Instruments for sale, each with its story and a video of John.
  • Members and subscriptions built in. People keep in touch through new content as it is posted, with the option of emailing it automatically.

Visit Violin World →

vibe2value

Build with AI and trust what you make.

An example of a website that shares open source tools. vibe2value shares the Claude plugins on its GitHub repo and puts a human face on the documentation.

  • A human face on the documentation. The plugins live on GitHub. The site explains them in plain words.
  • Two free plugins for Claude Code: shape+build+launch and decision-log.
  • Members and subscriptions built in, an easy way to keep in touch as new content is posted, with the option of emailing it automatically.

Visit vibe2value →

Whilst not a website, this is part of what we do: the open source vibe2value Claude plugins on GitHub →

Skills to use with any AI, like Claude:

  • decision-log writes down why each real choice was made while you build, in a file that stays with the project.
  • shape+build+launch guide walks you through deciding what to make, building it and putting it in front of people.
  • shape+build+launch review runs the framework backwards over the decisions already made, to see if a build is ready to show.

influencerTips

Helping you connect with digital marketing.

An example of a business website with paid plans, built on the same Ghost as the other sites here.

  • Paid plans built in. Members sign up and pay through Stripe.
  • A tip and a question every week, with a free Q&A every Tuesday.
  • Book a time from any page.

Whilst not a website, this is part of what we do: the open source influencerTips Claude plugins on GitHub →

Skills to use with any AI, like Claude:

  • story-to-content turns one real customer story into a website post, a social post or an email, using only your own words.

Your project

This is just a selection of our work. Considering something special? Book a time →

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