Tell me what is not working
I will look at it for free.
One thing about your business online that is not working. Tell me what it is. Keep it to one thing. I have done this for years: look at one problem for free, first. I won't get the work if I don't help people. That is how it has always worked for me.
Some examples
- Google says you are open on a public holiday. A customer drives over and you are closed.
- You know you should post. You never know what to say.
- You post every week. You do not know if it leads to anything.
- People signed up to hear from you. You have never sent them anything.
- Your customers come back every year or two. Nobody reminds them.
- You are thinking about an app. You do not know if it would pay for itself.
- You have an idea to bring in more customers. You want to test it before you spend money on it.
Not sure what is wrong? Start with a health check
Send me where your business is online for a health check: your website, your Facebook or LinkedIn page or your Google listing. I look for what you might not have noticed: your Google listing and opening hours, holidays too, whether your contact form arrives, your phone and address matching everywhere and your site and domain staying up.
Test an idea before you spend on it
Tell me a campaign you are thinking about. I play it out for your business week by week and show you what might happen. It is free while I am testing it. Later it is part of a paid plan.
An example. A café wondered whether an offer or an app would bring people back. Played out over a month, the café turned away more people than it served. An offer could only reach people the café knew. It knew almost nobody by name. The gap was not the offer. It was knowing who its customers are.
Playing out the options shows where the information you would need is missing. We call this data flow marketing. It is how big businesses plan their marketing, built for a small business.
Matt and influencerTips were critical in helping me take my AI RPG Platform concept from idea, to a production platform, with paying customers, over a thousand users, and organic daily traffic.
Adam Ridgway
Send me the one thing
Email [email protected]. Tell me what is not working and where to look. Or just send where your business is online. I reply by the next working day, often sooner, with what I found and what I would do.