About
Your own work, published, without ever sitting in front of a blank page.
What influencerTips is
influencerTips has been practical tips and support for content and email marketing for more than 20 years. It helps small businesses and independent experts publish their own work, without ever sitting in front of a blank page.
You already know your subject. Each week there is a tip and a question. Answer it any way that suits you: a voice note, a chat, a video or a few lines. We help turn it into something you can publish.
Every Tuesday there is a free catch-up where you can bring a question. About the Q&A →
The one rule
It has to be your content. AI tidies what you said and gets it onto the page. It never writes a sentence you did not say.
Every competitor is racing to generate the words. Refusing to is the whole point.
Who runs it
I’m Matt Cameron. I have worked in marketing all my life. Direct marketing first, then digital marketing: websites, email marketing, content marketing and the code behind them. I have also worked as a digital marketing consultant and solution architect for enterprise businesses.
I led the Salesforce Marketing Cloud community group. I also run genAI Horizons, a community of more than 20,000 people sharing how they really use AI at work.
Most of that time has gone into helping people who know their subject get it in front of the people who need it.